Current setup
No campaigns
- Cost/day
- $0
- Reach
- 0
- Promotion
- 65
Marketing
判断追加营销投入是否真的值得
See how much promotion your campaigns actually add — and whether more advertising can still bring customers before capacity gets in the way.
Gym · Midtown · 420 sqm
ChangePromotion simulator
测试你的营销配置
Keep the current setup as a baseline, then add, remove or replace campaigns in the test setup.
Test setup
No campaigns
- Cost/day
- $0
- Reach
- 0
- Promotion
- 65
Campaign stacks are supported. Remove a current campaign to test stopping it, or select another campaign to test a replacement.
Compare Campaigns for This Business
The same reach is diluted across a larger business. These rows apply each campaign to your current 420 sqm Gym context.
100 sqm business
Small Billboard reach
100 sqm
Efficiency 100%
500 sqm business
Small Billboard reach
100 sqm
Efficiency 20%
| Campaign | Cost/day | Efficiency | Promotion | Δ Promotion | Capacity | |
|---|---|---|---|---|---|---|
| Small InternetReach 20 | $100 | 5% | 68 | +3 | Available | |
| Medium InternetReach 40 | $250 | 10% | 70 | +5 | Available | |
| Large InternetReach 60 | $500 | 14% | 72 | +7 | Available | |
| Small BillboardReach 100 | $500 | 24% | 77 | +12 | Available | |
| Medium BillboardReach 250 | $2,500 | 60% | 95 | +30 | Available | |
| Large BillboardReach 600 | $6,000 | 100% | 100 | +35 | Available |
Raw reach is not ROI. Promotion saturation and capacity can make a campaign low-value even when its cost per reach looks efficient.
Why your efficiency is 0%
- Test campaign reach
- 0 sqm
- Business area
- 420 sqm
- Building multiplier
- × 1.00
- Marketing efficiency
- 0%
View calculation details
Total campaign reach × building-type multiplier ÷ business square meters → marketing efficiency, capped at 100%.
Promotion Does Not Guarantee Customers
Promotion creates customer pressure. Capacity determines how much of that pressure can become usable throughput.
Promotion
↓ Potential customers
↓ Business capacity
Actual usable throughput
Capacity source for Gym: Building and applicable facility capacity.
Is the Extra Spend Worth Testing?
Choose a campaign change to compare costs.
Return to campaign selector →Continue this test setup
Carry the business, neighborhood, building size and tested campaigns into the Simulator.
解决常见营销问题
Marketing is not increasing customersCheck whether promotion or customer capacity is already saturated.
Use Current → Test above, then continue to the most relevant capacity or profit check.
My marketing efficiency is lowCompare campaign reach against business size and the building-type multiplier.
Use Current → Test above, then continue to the most relevant capacity or profit check.
A large campaign barely changed promotionCheck neighborhood strength and remaining promotion headroom.
Use Current → Test above, then continue to the most relevant capacity or profit check.
Marketing made my business less profitableCompare campaign cost against the extra contribution it actually generates.
Use Current → Test above, then continue to the most relevant capacity or profit check.
My larger store needs much more marketingMarketing reach is diluted across a larger business area.
Use Current → Test above, then continue to the most relevant capacity or profit check.
The same campaign performs differently elsewhereNeighborhood marketing strength changes the effect on promotion.
Use Current → Test above, then continue to the most relevant capacity or profit check.
Big Ambitions 的营销如何运作
Campaigns provide reach. Internet and billboard advertising have different daily costs and square-meter reach. Combining campaigns adds both reach and cost.
Business size affects efficiency. A campaign that covers a compact storefront can become inefficient when spread across a much larger business area.
Neighborhoods affect promotion. Marketing efficiency is converted through neighborhood marketing strength before it contributes to final promotion.
Capacity can make extra marketing wasteful. There is no universally best campaign because effectiveness depends on business size, building type, neighborhood, promotion headroom and usable capacity.
+$0/day · 0 promotion
Bottleneck: Marketing reach